There are lots of reasons to go to a conference. As a conference-goer, it pays to be explicit about what you expect to get out of your conference experience — and to be aware of how that matches up with the reasons the conference exists and the goals of the conference producer. Great conferences have… Continue reading Why do you go to conferences?
Tag: conferences
Who owns that conference?
Conferences, right? I know, super exciting. But I bet you’ve been to a lot of ’em, and only a few have been really great. It’s a bit of a paradox that there is a conference for everything (I’ve been the a conference about, yes, conferences), and yet most people hear “conference” and roll their eyes. Conferences are… Continue reading Who owns that conference?
Core values for conferences
I’ve produced more than 100 conferences over the years as part of my work leading AdMonsters, and I believe there are some reasons why most conferences suck – and some straightforward ways to make your conference awesome. One way to encapsulate this is with core values for conferences.